What is a Business Name?
Every company can have at least two names – an official limited company name and a business name (“trading as”).
For example a company registered as Example Computer Technology Ltd may wish to trade as Example. The trading name “Example” must be registered with the Companies Registration Office (CRO) as a Business Name.
It normally takes three weeks from the receipt of the paper form or signature page in the CRO for the registration of a business name and the issue of the certificate. The registrar issues a certificate of registration for each business name registered. Registration of a business name does not result in the creation of an entity with separate legal personality, i.e. a company.
The CRO does not check proposed business names against names on the registers of companies or business names.
It is advisable, therefore, to investigate the possibility of others having rights in the name which it is proposed to use before incurring expenditure on business stationery, etc.
Applicants are advised to check the register to ensure the proposed business name does not conflict with a company name or trade mark since any person claiming to have a right to that name could take an infringement action or a passing off action to defend his/her interest.
You can check the register of companies and register of business names free of charge using the Search Facility.
You can undertake a search of the trade mark register at the Intellectual Property Office of Ireland.
PRODUCT SPECIFIC TERMS AND CONDITIONS:
Our work only consists of application preparation. The application may be rejected by the Companies Registration Office in which case our fee is still considered to be earned and payable in full. There may be additional charges should the application need to be revised.